HOME SERVICES
UNLOCKING REPEAT BUSINESS
Find hidden revenue in your customer database
Overview
1,152%
Return on Ad Spend
$274K
Conversion Revenue
8.68%
Cost of Marketing
Summary & Challenge
A national bathroom remodeling company approached Ring Digital seeking a new revenue stream apart from traditional lead buying. After meeting with the client, we suggested advertising to their existing customer database to encourage repeat business.
Solution
Upon receiving the list of customers who had previously remodeled a bathroom, we identified households from that list with additional bathrooms that had not yet been remodeled. Over 60 days, we delivered animated digital ads and non-skippable pre-roll video ads to mobile phones and TVs, targeting only those households.
Results
Our targeted approach resulted in 16 households deciding to undergo a second bathroom remodel, netting an average conversion value of $17,000. This success prompts the question: Is there untapped revenue potential in your customer database?
Speak with our team.
Our digital video placement and display ad buying technology allows us to target your audience down to the household. Not ZIP code. Not block. Not range of IP addresses. Household.