When digital advertising was in its infancy, reporting was also very sparse and tended to be presented in spreadsheets--tables, if you were lucky. Many platforms have not moved beyond this style of reporting, though the robustness of the content has grown. But that leaves many advertising agencies left trying to figure out how to present the reporting to advertisers. There are some great platforms out there, but not everyone uses them, and every agency has to solve this problem of getting siloed, static platform data into a dynamic platform that is available to their clients.

We partner with Tableau, a leader in data visualization, to visualize the performance data we pull in from our multiple platform partners and social media platforms in a way that keeps data fresh, and always gives you the most up-to-date look at how your campaigns are performing. We strive to present the data in a quickly understandable way, with the ability to drill down or drill up, or focus on one data point over another to reflect your KPIs.  

On top of that, we are pleased to design custom reports in case you need to have your own branding and colors on the performance reports, or in case you want to see a different breakdown of how ads are being served and performing. We're passionate about getting you the data you need in a format that's comprehensive and digestible. Let us know how we can help you see your campaigns' effectiveness better.